In today’s digital age, video content has become one of the most powerful tools for real estate marketing. Buyers increasingly turn to online platforms to explore properties, watch virtual tours, and get a feel for neighborhoods before stepping foot inside a home. For real estate agents, the ability to create engaging video ads is no longer optional—it’s essential. Fortunately, a new wave of online tools is making it easier than ever to produce professional-looking ads without the need for expensive software or a production team. From AI-driven video creators to user-friendly mobile apps, these tools can help agents showcase properties in dynamic and attention-grabbing ways, driving more leads and ultimately more sales.
Invideo
Invideo stands out as a versatile platform that helps real estate agents craft compelling video ads with minimal effort. Using a simple interface, creators can input ideas or text prompts, and the platform automatically generates scripts, visuals, and styling options that align perfectly with the message. This free ad maker allows agents to quickly produce high-quality property videos, whether for social media campaigns or email marketing. Beyond the desktop experience, Invideo also offers a highly intuitive AI video app for mobile users, making it easy to create, edit, and publish engaging content on the go. With features like automated scene transitions, voiceovers, and text overlays, Invideo AI empowers agents to transform simple property listings into captivating visual stories that can attract more potential buyers.
Promo.com
Promo.com provides real estate professionals with an online platform to generate polished video ads quickly. Its library of licensed stock footage, music, and ready-made elements ensures that each video looks professional, even without prior editing experience. Agents can craft videos that highlight key property features, incorporate branding elements, and engage audiences through dynamic visuals and text animations. Promo.com’s interface emphasizes ease of use, allowing users to drag and drop elements and adjust pacing to match the style of their marketing campaigns, making it a strong choice for agents who want effective results with minimal setup time.
Biteable
Biteable is a creative tool designed to simplify video creation for real estate marketing. Agents can leverage its extensive collection of animated scenes, stock clips, and customizable text options to produce high-quality promotional content. The platform focuses on storytelling, helping users combine visuals, music, and messaging to capture the unique charm of each property. Biteable also enables quick adjustments, so real estate professionals can tailor videos for different platforms or campaigns without spending hours on production. The end result is a polished, professional-looking ad that can drive more inquiries and listings online.
Moovly
Moovly brings a flexible approach to video creation with a focus on customization and creative control. Agents can use Moovly’s drag-and-drop editor to combine images, video clips, text, and music into cohesive property ads. Its cloud-based system ensures videos can be accessed and edited from anywhere, providing convenience for busy professionals on the go. Moovly also includes smart animation features, allowing agents to highlight property features in a visually appealing way without requiring extensive technical knowledge. By combining ease of use with creative freedom, Moovly empowers agents to produce engaging video content that resonates with prospective buyers.
Animoto
Animoto specializes in transforming photos and short video clips into dynamic video ads that can showcase real estate listings effectively. Its intuitive interface allows users to upload media, select a theme, and add text or music that reflects the property’s unique style. Animoto’s automation tools optimize pacing and transitions, ensuring each video maintains a professional look without extensive editing effort. For agents, this means they can create multiple videos for different listings quickly, maintaining consistent branding while maximizing engagement on social media platforms.
Conclusion
The rise of online video content has transformed real estate marketing, and free ad makers have made it accessible for agents of all experience levels. Tools like InVideo AI, Promo.com, Biteable, Moovly, and Animoto allow agents to produce polished, visually engaging videos that attract buyers, highlight property features, and enhance overall marketing efforts. By leveraging these platforms, real estate professionals can save time, reduce costs, and focus on what matters most—connecting with potential clients and closing more sales online.